Bomb Cosmetics is an e-commerce company based in Bournemouth. It specialises in bath bombs and a variety of other cosmetics, including home fragrances, body butters, and bubble baths. The company caters to retail (B2C) and trade (B2B) markets.
Bomb Cosmetics prides itself on handmade products crafted by a dedicated team of 250 staff. They have a strong stance against animal testing and have never used such methods since their inception. Their diverse product range appeals to both individual buyers and retailers.
Five7T helped Bomb Cosmetics redesign its website’s front end to attract more customers. It was essential for the site’s look and feel to match its customer base. They also needed a more reliable server structure and wanted to increase their selling potential in the United States by building a new trade site.
At Five7T, we understand that projects can come with challenges. For this project, we needed to redesign the site on the Magento 1 platform while ensuring it stayed on brand and appealed to the target audience. Implementing a better server structure was also crucial. Creating a new trade site to help Bomb Cosmetics stand out in the American market required careful planning and execution.
We developed a clear and defined process to boost the website’s conversion rate through a redesign. Maintaining the company’s brand identity with appropriate colours and fonts was essential while modernising the look. To keep up with the fast-paced nature of e-commerce, we updated the site’s front end. We also secured the server structure to enhance the company’s market presence. The new trade site for the US market was built to facilitate Bomb Cosmetics’ expansion overseas.
If you need a company to redesign your website and boost conversion rates, contact us at Five7T. Our experts are ready to discuss your plans and objectives to help your business thrive. In addition to web design, we offer SEO and PPC services to enhance your marketing strategy. Call us today on 07774 774 254.